Thursday, August 23, 2007

3 Steps to improve your google rankings

Getting The Most Traffic To Your Website

By: Craig Schoen

Have you ever wondered what makes one website so highly successful, and others non-existent? For most people in small business, getting traffic to their web site can bring their customer service and profits to the next level. How do you do this? Thankfully for all you small business owners, there is a solution.

I have grown up with computers, used them through school, work and to keep in touch. I am most often on Google, searching for information or products that I need. Then through word of mouth I heard of the business practice called SEO (Search Engine Optimization). It sounded too good to be true until I thought, "How does one site get to the top of Google's rankings, while others stay at the bottom?" With a little research I found that in fact there is a way to get your website to the top of Google and Yahoo search engines, without any magic.

Then I followed these steps to get up to speed and get my employer's website on its way to be at the top of Google's search engine.

1. Read the book SEO Made Easy by: Brad Callen - This offered an easy-to-read layout of everything one would need to improve traffic through their website. This includes optimizing on page and off page to improve search engine rankings.

2. Do more research - Look at web pages that do well in Google's rankings and come up first. What do they do? Who are they linked to? How could you implement similar changes in your website?

3. Make the changes - Improving traffic through your website can not happen over night. Put in an hour or two a day doing the things SEO Made Easy talks about. Most importantly have fun and create new ways to improve traffic, it is your business we're talking about here.

To close I would like to say this whole process also improves the focus of the online product you offer to ensure you reach the customers you want. This increases your ability to build the e commerce relationships that will increase sales and bring your company to the next level.

To look at SEO in action go to: North Bay Used Cars
or to contact myself you can reach me at truenorthchev@hotmail.com



About the Author

Craig is currently enrolled in his 3rd year of business at the University of Ottawa. Owns and opperates Complete Hockey Training a hockey school in Northern Ontario. He aspires to continue working with people to make their dreams a reality.

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