Tuesday, September 25, 2007

Keeping It Simple With Web Design for RevolvingTravel by Trisha Frauenhofer

Have you been searching the web and noticed sites that are so busy that you just couldn't stay on the page anymore? Flashing lights, audios, animation, and too much text can really boggle the eyes. Chances are, when you run into a page like this, you are tempted to leave it and go to another one that is easier to read like RevolvingTravel.

In this day and age, it seems that technology has taken over absolutely everything in our lives. Even children's toys are now more technical and visually stimulating than they used to be. Just watch a few TV commercials, and you will soon see how fast they go, and how much is happening on one commercial.

In the world of online marketing, many marketers think that using more fancy technology when designing the site is the way to go. This is actually farther from the truth than you may think.

Picture this: You come to a site about a business opportunity and the first thing you see is a blinking banner at the top. As you scroll down, you see bright pictures and more blinking images. There are also ads, buttons to push, a few paragraphs of text, and a box to put in your information. The colors are bright and difficult to read. Do you want to spend time on this site trying to figure it all out, or do you want to find a site that is easier to read? The majority of visitors would leave.

This kind of technology is not bad, but must be used in the right way. Blinking banners or pictures are good, but only when you are offering a limited one-time offer, and only one per page. Having ads on your site only distracts the visitor from what you are trying to sell. This can take them completely away from your page and visiting another page that is easier to read and offers something better to them.

You color choice when designing a web site is more important than most people think. Bright colors are difficult to read for most people. The text should always be dark, and the background should be a neutral color. This may seem boring, but it is definitely easier for people to read.

Simple is the way to go when it comes to the appearance of your web page. The graphics you use should also not be too busy. Keep it simple and clean, and it will look more professional.

If a site has too many buttons, a visitor can get confused as to what they should click on to go where. They want to know exactly where they are going when they click on a button or link, so label these clearly so they know where they are being taken.

The most important part of your website is your content. You want to have enough, but not too much. Too much text on a web page gets to be boring, and if it takes a reader too long to get through all of the text, you have just lost them. The text should also be aligned in small chunks of writing. This looks more appealing to the eye. You can put a graphic or two in the midst of a couple paragraphs or so, but not too many. Just enough to break up the page a bit and keep the reader interested. The thing to remember is that having lots of white space is a good thing.

Following these simple guidelines of designing a RevolvingTravel website will ensure that your page will get read and you will get the results you are wanting. Keep it simple.
About the Author

Discover how to clobber the competition and dominate virtually any online market or niche. See the amazing marketing strategy that allowed me to personally sponsor 116 people in less than 60 days. Click here -> http://www.ClobberTheCompetition.com

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