With the advancement of the Internet and World Wide Web, web pages are getting more popular by the day. With the multitude of programming languages available now, Hyper-Text Markup Language (HTML) is not the only choice anymore.
A good website should have eye-catching layout and design; it should look good, and be simple to navigate. Each page in the site should have a link to the homepage. This will ensure that visitors have a reference point anytime they get lost. Avoid having too many advertisements on your webpage. Always ensure that your site's content is the main focus. The same goes for banners and pop-ups. Too many, and your site's content gets lost; not to mention pop-ups being irritating.
Be sure to use contrasting colors (e.g. black text against a white background) so that your content is legible, even to the visually challenged. It is best to have a uniform font type throughout your site. However, different font types may be used to emphasize on different ideas or different sections of the site content.
Optimize your website loading time. Visitors normally have a waiting time of about ten to fifteen seconds. Any longer than that, they will lose interest and just hop on to another site. Avoid using lots of graphics, especially high-resolution graphics with no particular use. These will only lengthen your site's loading time. If your site has multiple pictures (e.g. pictures of products), use thumbnails. Thumbnails will save on space and use lesser colors to dazzle the eye. Ensure that the thumbnails can be enlarged by clicking on them, though.
It will be best to design your website in HTML, as it is universally accepted by all browsers. If you plan on using other languages (e.g. Java) to design your website, be sure to cross-test the website in all browsers to ensure compatibility and that the site comes up exactly as you planned. Utilize Cascading Style Sheets (CSS) to optimize your website. (Popular sites with large traffic like Ablewise.com Free Classifieds all utilize CSS to significantly decrease page loading time.)
After your website goes live, it is a must to maintain it. If there are links to other sites, be sure to check if these sites still exist or if they have changed to another Uniform Resource Locator (URL). Update information as and when they change. Put in a site map; it will be easier and faster for a visitor to find the page that he/she wants. Finally, do not disclose too much private details/personal information to ensure privacy and for security measures.
About the Author
Dean currently works in an online advertising firm, and writes short articles when the bug bites him.
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